Viega Journal

Viega is an internationally operating market leader with a wide range of products covering the entire installation technology sector: piping, pre-wall/flushing and drainage.
According to its payoff "Connected in quality” makes use of several communication tools to cultivate the relationship with its customers: plumbers, planner and architects. Among them there is the house organ Viega Journal, a biannual magazine that covers the sectors' main themes and delivers products in-depth analysis with case studies from the field.
With a circulation of 35.000 copies, the Viega Journal is also available in a digital version based on iPaper platform, that allows to add videos and other interactive contents.

The agency Cernuto Pizzigoni & Partners develops, together with the company, all the aspects of the magazine: cover, themes selection, article writing, layout, photo editing, digital publishing and also video and photo shoot for the case histories in each issue.
Description
Viega
2016-2020
CREDITS
(people who worked on the project over the years)
Communication agency: Cernuto Pizzigoni & Partners
Art Director Supervisor: Roberto Pace
Art Director: Paolo Ortisi
Digital Art Director: Ruben Piemari Cereda
Digital Art Director: Andrea Ruggeri
Account Director and Partner: Massimiliano Trepiccione
Copywriter: Marco Contardi
Copywriter: Alba Minadeo
Copywriter: Lorenzo Pasquinelli
Publishing support: The Factory
Printing company: Novaprint
Photographer: Riccardo Bianchi
Client: Viega Italy
Patrizia Fiaccadori
Andreas Mund
Alessio Baldi
Ilos Gatto







